Retail
Client: Indoor Outdoor
Project: Banner Advertisement
Longstanding ‘mom and pop’ stores can have trouble gaining new business in the current highly competitive market climate. We had the opportunity to work with a store known as the go-to place for even the most dedicated home gardening enthusiasts. With some coaching, we were able to reposition the brand narrative to highlight their strong reputation, yet down to earth approach to home gardening. We successfully elevated their overall look, while holding on to how the owners viewed the business based on a true passion. Simply put, they were running a great business, we helped them look good while doing it.